Riva Precision Manufacturing
Marketing Manager (2024-Present)
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Led end-to-end content creation and creative direction for RIVA across all channels. Owned graphic design, video editing, photography direction, and campaign concepts for social, web, and print. Produced high-impact assets that drove brand storytelling, product launches, and sales — maintaining a cohesive, elevated visual identity across every touchpoint.
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Owned full social media management for RIVA. Managed content calendar, posting, and scheduling across all platforms, drove community engagement, and grew brand presence through strategic collaborations, influencer partnerships, and creator management.
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Served as brand manager ensuring 100% alignment across all external and internal communications. Aligned brand voice and visuals across website, packaging, product listings, social media, customer service, and operations. Acted as the bridge between marketing, operations, and customer experience to ensure a seamless brand experience.
Check out Riva Precision Manufacturing
I’m currently the Creative Marketing Manager at RIVA Precision Manufacturing, a luxury jewelry manufacturer based in Brooklyn, NY.
Since joining the team, I’ve grown our social media following from 5K to over 50K and counting — generating an increase in sales and KPIs. Co-leading strategy with e-commerce management.
I am responsible for content creation, video editing, posting, facilitating collaborations, and community engagement across platforms like Instagram, TikTok, and Facebook. After just 10 months, I was promoted from Creative Marketing Coordinator to Manager in recognition of my impact and leadership.
Additionally, I oversee event communications, manage our team of photo editors, photographers, and creatives. I lead creative direction and campaign scheduling to tell our brand story with clarity and consistency.
I also contribute to our Shopify website design, as well as copywriting, and graphic design — shaping how our brand looks, feels, and connects with our audience.
Including creating a print/PDF catalog for their most popular collection: Permanent Jewelry.
From editing videos, to modeling content, and content creation as a whole: I manage all visual touch points for the brand to help shape how customers see and experience RIVA.